March EMinfo (15) 189
Put Your Business-Related Content Where it Needs to Be
Posted: Tuesday March 28, 2023
Overcome These Common Fee-Based Objections
Posted: Monday March 27, 2023
Empowering Candidates to Make Quality Decisions
Posted: Sunday March 26, 2023
(CEO, Haley Marketing) When it comes to marketing a staffing firm, few people know the industry like David. He literally grew up in the business (his Mom and Dad ran a very successful staffing and executive recruiting firm in Upstate New York). Mix in a degree in information systems from Clarkson University, an MBA from The Wharton School, and more than 20 years of marketing and consulting in the staffing industry, and you have someone with the rare ability to combine high-level strategic thinking with real entrepreneurial ingenuity.
By David Searns | Tue Feb 22, 2022
Category: Expert Advice, Marketing
The “drought.” The “war.” The “perfect storm.” Over the years, our industry has come up with dozens of ways to describe recruiting challenges. But right now? Many of our clients are calling recruiting downright IMPOSSIBLE. Here’s what’s making it so tough – and expensive – to fill open jobs: · Jobs are back. ·...
By David Searns | Wed Feb 02, 2022
Category: Expert Advice, Social Media
Using social media – but not seeing great results? Let’s change that! When we think about why we’re using social media in the first place, it’s to drive measurable business success. It’s not to join the noise and the clutter that is social media; it’s to drive measurable ROI for our staffing...
By David Searns | Thu Jan 13, 2022
Category: Expert Advice, Social Media
Using social media – but not seeing great results? Let's change that! When we think about why we're using social media in the first place, it's to drive measurable business success. It’s not to join the noise and the clutter that is social media; it's to drive measurable ROI for our staffing...
By David Searns | Wed Dec 01, 2021
Category: Expert Advice, Marketing
The recruiting market is tough right now. Qualified candidates are worth their weight in gold right now. But even though talented people may seem scarce, they are out there – you just have to find them…and convince them to apply! In a recent Big Ideas Newsletter, "Optimizing Your Career Portal for...
By David Searns | Sat Nov 25, 2017
Category: Expert Advice, Technology
Content marketing is everywhere. Company websites. YouTube. Social media. Email. Drop offs. If communication is happening somewhere, content marketing is happening there. What is content marketing? If you’re not familiar with this marketing technique, it’s about using ideas to capture attention, and then getting people to take an action. In staffing,...
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