Optimizing Your Career Portal for Response: How to Keep Visitors Engaged

  By David Searns  |    Wed Dec 01, 2021

Category: Expert Advice, Marketing

The recruiting market is tough right now. Qualified candidates are worth their weight in gold right now. But even though talented people may seem scarce, they are out there – you just have to find them…and convince them to apply! In a recent Big Ideas Newsletter, "Optimizing Your Career Portal for...

Combating a #1 Cause of the Great Resignation

  By Jennifer Roeslmeier  |    Tue Nov 30, 2021

Category: Automation, Expert Advice, Marketing, Motivational, Productivity, Recruiting, Technology, Trends

The “Great Resignation” has been a buzz word we have all talked about now for the past several months and it doesn’t seem to be going away. Just recently reported by the BLS, the Great Resignation reached an all-time high in September with 4.4 million workers quitting their jobs.

6 Tips to Elevate the Candidate Experience in Your Marketing Automation Strategy

  By Tony Sorensen  |    Thu Nov 18, 2021

Category: Expert Advice, Marketing

Your raving fans and most successful placements all seem to have one thing in common: a great experience with their recruiter – from the top of the funnel, all the way down to becoming an alumni advocate for their agency. Perhaps unsurprisingly, the talented candidates who fell through the cracks had...

Dos & Don’ts of Using Data for Marketing for Staffing and Recruiting Firms

  By Tony Sorensen  |    Fri Oct 29, 2021

Category: Expert Advice, Marketing, Productivity

Parqa’s new Executive Vice President , Julie Haldorson , is pretty wild about data acquisition. With the powerful potential of data, we’ve seen a key opportunity to unlock more meaningful engagements with clients and candidates. But, in a sea of data, how can staffing firms create more value-added marketing solutions and ultimately drive...

Marketing Can Help You Overcome “The Great Resignation”

  By Tony Sorensen  |    Thu Aug 26, 2021

Category: Marketing, Recruiting

The job market in 2021 is shaping up to be known as “The Great Resignation.” Almost every company in every industry under the sun is feeling the pain of not being able to find and hire quality talent fast enough. Conventional strategies of finding job seekers are not working. The old...

Show or Tell – Let Your Expertise Shine!

  By Tony Sorensen  |    Fri Jul 09, 2021

Category: Expert Advice, Marketing

One thing staffing and recruiting agencies know better than anybody is the difference between simply working and actually getting the job done. When it comes to your brand, you could be working hard and doing everything right by: Starting from the ground up, creating a brand guide complete with all the elements of...

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