16 TIPS TO IMPROVE YOUR SOCIAL MEDIA PRESENCE

  By Barb Bruno  |    Tue Jul 27, 2021

Category: Productivity, Social Media, Technology

Viewing your presence on Facebook, Twitter, LinkedIn, and other social media sites is often your unofficial first impression. Does your social media presence help or hinder your ability to attract the best clients, candidates, and employees for your firm. To answer that question, conduct a simple Google search on your...

TikTok for Recruiting? The Why’s, The Do’s, the Don’ts

  By Jennifer Roeslmeier  |    Wed Jun 30, 2021

Category: Productivity, Social Media, Technology

Okay, after hearing about all of the TikTok recruiting buzz, I thought it was finally time to take a deep dive into it. I am not a TikTok user (despite being a millennial), so I thought for the purpose of this blog, I must download the app! Upon login, I...

The Proven Process: Digital Marketing Made Simple – Part 2

  By Jared Hummel  |    Tue Jul 30, 2019

Category: Expert Advice, Social Media, Technology, Trends

In part one of our three-part series focusing on Parqa’s proven process we covered Brand Credibility. While five years ago a company could use their website as a “brochure,” in today’s environment your website MUST be your best sales person. Your website must portray your image as a Company and...

The Proven Process: Digital Marketing Made Simple - Part 1

  By Jared Hummel  |    Wed Jun 26, 2019

Category: Expert Advice, Social Media, Technology, Trends

At Parqa, we use a simple, three step “proven process” to help guide our customers to the results they hired us to help them achieve. As a digital marketing company, we hear from potential clients all the time, “I just want more leads for my team.” Like many things in...

LinkedIn Power Checklist: 10 easy steps to get a big dollar return on LinkedIn in just 20-minutes/week

  By Kathleen Kurke  |    Thu Feb 28, 2019

Category: Columns, Expert Advice, Social Media

If there were a contest to see who could spend the most time during the work day on LinkedIn, would you be a contender for the gold medal? There’s no doubt that LinkedIn has expanded our options to find and connect with people, whether it’s for marketing or recruiting. It creates...

5 Key Steps to Build Your Professional Brand on LinkedIn

  By Tony Sorensen  |    Mon Sep 10, 2018

Category: Expert Advice, Social Media, Technology

With 106 million unique visits to LinkedIn each month, it’s more important than ever to optimize your profile and learn how to build your personal brand organically. While Versique, a $17M executive search and consulting firm I launched in 2013, has over 20K followers on LinkedIn and has been awarded...

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