EMInfo Logo
The Original Resource for the Staffing and Recruiting Industry
Jared Hummel

Articles by Jared Hummel

COO, PARQA Jared is an experienced professional with history of building start-up organizations into winners. As the COO of Parqa, he brings his financial expertise and passion to enhance growth and find solutions to complex operating and execution challenges, both internally and externally. He enjoys decision making and leadership in his daily responsibilities. Jared has had the opportunity to work in complex manufacturing and service-driven environments and through complex financial transactions that have allowed him to build a very broad skill set in the operations and financial management of closely-held high growth companies. Jared graduated from Hamline University with a degree in Business Finance and Political Science. In addition, he served on the Advisory Board of Emerge Community Development a non-profit that helps ex-offenders enter or re-enter the workforce. If you weren’t working at Parqa, what would you be doing? Working for a Company where I could test outdoor sports equipment in Colorado Favorite food? Any hearty dish with potatoes and/or cheese What do you like to do for fun? Swim, bike, run, play tennis and read Favorite TV show? Any documentary on nature or interesting people. Planet Earth series is my all-time favorite

Website

The Importance of Content in Your Staffing Firm’s Marketing Automation Programs

Published: Mar 29, 2021 8:16 PM
By Jared Hummel  |  Viewed: 4115
Category: Automation, Expert Advice  |  Tags: Candidates, Recruiting, Marketing, Staffing, Clients, Sales

Content is oxygen. Content is the force that breatheslife and authenticityinto a staffing firms marketing strategy. But like any business, streamlining our marketing drumbeatwith automated programs ca...

The Importance of Content in Your Staffing Firm’s Marketing Automation Programs

Published: Mar 11, 2021 4:04 PM
By Jared Hummel  |  Viewed: 4130
Category: Automation, Expert Advice  |  Tags: Candidates, Recruiting, Marketing, Staffing, Clients, Sales

Content is oxygen. Content is the force that breatheslife and authenticityinto a staffing firms marketing strategy. But like any business, streamlining our marketing drumbeatwith automated programs ca...

It’s No Longer Good Enough to “Do” Digital Marketing

Published: Aug 24, 2020 2:58 PM
By Jared Hummel  |  Viewed: 2538
Category: Technology  |  Tags: Email Marketing, Social Media, Recruiting, Leadership, Marketing, LinkedIn, Staffing, Clients, Sales

As a member of several leadership best practice groups, it has been overwhelmingly apparent over the last couple of years that business leaders are trying to understand and prepare for digital transfo...

The Proven Process: Digital Marketing Made Simple - Part 3

Published: Aug 31, 2019 6:29 PM
By Jared Hummel  |  Viewed: 2301
Category: Columns, Expert Advice  |  Tags: Social Media, Candidates, Recruiting, Leadership, Marketing, LinkedIn, Staffing, Clients, Search

As we enter part 3 of The Proven Process lets start by examining how we got here. First, we discussed building brand credibility and making sure that the credibility and reputation you portray in-per...

The Proven Process: Digital Marketing Made Simple – Part 2

Published: Jul 30, 2019 3:53 PM
By Jared Hummel  |  Viewed: 2587
Category: Expert Advice, Social Media, Technology, Trends  |  Tags: Social Media, Candidates, Leadership, Marketing, LinkedIn, Clients, Search, Sales

In part one of our three-part series focusing on Parqas proven process we covered Brand Credibility. While five years ago a company could use their website as a brochure, in todays environment your w...

The Proven Process: Digital Marketing Made Simple - Part 1

Published: Jun 26, 2019 2:30 PM
By Jared Hummel  |  Viewed: 2224
Category: Expert Advice, Social Media, Technology, Trends  |  Tags: Social Media, Candidates, Leadership, Marketing, LinkedIn, Clients, Jobs

At Parqa, we use a simple, three step proven process to help guide our customers to the results they hired us to help them achieve. As a digital marketing company, we hear from potential clients all t...

How To Build Your Brand Through Digital Marketing

Published: Mar 12, 2019 2:05 PM
By Jared Hummel  |  Viewed: 1722
Category: Columns, Expert Advice, Technology  |  Tags: Social Media, Candidates, Recruiting, Marketing, LinkedIn, Clients, Search, Sales

The wordbrandinggets thrown around a lot in the business world, but what does it actually mean in the age of digital marketing? The goal of branding is to help your company establish its position in t...

1
FEATURED ARTICLES
The Staffing KPIs that Predict a Good Quarter or a Painful One
The Staffing KPIs that Predict a Good Quarter or a Painful One

As we are knee deep in quarter 4, there is no better time than the present to monitor how you are...

By Jennifer Roeslmeier Mikels

October 28, 2026  |  143

Expert Advice, Productivity

Placeholder Image
Engineers in Demand!

With all the current economic activity, especially in the manufacturing/industrial sector, I aske...

By Judy Collins

October 1, 2026  |  445

Columns, Expert Advice, Trends

Placeholder Image
The Evolution of a Recruiter .. and why it matters

If you’re an experienced recruiter, chances are you’re doing pretty well. The business has it...

By Steve Finkel

September 16, 2026  |  424

Expert Advice, Productivity, Recruiting