The Proven Process: Digital Marketing Made Simple - Part 1

  By Jared Hummel  |    Wed Jun 26, 2019

Category: Expert Advice, Social Media, Technology, Trends

At Parqa, we use a simple, three step “proven process” to help guide our customers to the results they hired us to help them achieve. As a digital marketing company, we hear from potential clients all the time, “I just want more leads for my team.” Like many things in...

Online Visibility

  By Tony Sorensen  |    Mon Apr 29, 2019

Category: Expert Advice, Technology

Your Brand Your Reputation Remember those early days of colorful sticky notes placed strategically to a wall attempting to wean out every last bit of creativity and strategy you could muster to figure out which logo or color palette would be best to lead your company skyrocketing into the future? Or...

Your Brand Your Reputation

  By Tony Sorensen  |    Thu Apr 11, 2019

Category: Expert Advice, Technology, Trends

Content Coming Soon......

Texting Candidates Will Streamline Your Recruitment Process

  By Jennifer Roeslemeier  |    Tue Apr 09, 2019

Category: Expert Advice, Recruiting, Technology

How common is it for you to text a candidate verses sending them an e-mail? Is it normal for you to send a text or does it seem out of place? If you aren’t regularly texting candidates, you may be missing out on a big opportunity to streamline your recruitment...

How To Build Your Brand Through Digital Marketing

  By Jared Hummel  |    Tue Mar 12, 2019

Category: Columns, Expert Advice, Technology

The word branding gets thrown around a lot in the business world, but what does it actually mean in the age of digital marketing? The goal of branding is to help your company establish its position in the marketplace for the long-term. It’s the way you give meaning to your products...

E-Communication Mania: Are you using e-communication for your benefit or for your demise?

  By Terri Roeslmeier  |    Mon Mar 11, 2019

Category: Expert Advice, Technology

It’s approximately 2pm on a Sunday and I have probably sent 50 e-messages today. This includes Facebook®, LinkedIn®, Text Messaging and Email. In comparison to other people, that is more than likely a very low number. Yet, it made me think about the high percentage of communication that is...

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