Rank on Google and Bank with Content Marketing

  By Tony Sorensen  |    Tue Feb 12, 2019

Category: Expert Advice, Productivity, Technology

I started my first recruiting firm in 2001. In 2006, I hired a marketing agency to do SEO and PPC for us. That was before most people even knew what SEO and PPC stood for. Back then, we were very early adopters in growing our recruiting firm through digital marketing. When...

Indeed Updates 2019: What Recruiting Firms Need to Know

  By Kelli Schutrop  |    Wed Jan 16, 2019

Category: Expert Advice, Productivity, Technology

Do You Use Indeed? As a recruiting firm leader, you likely use job boards to attract additional candidates for your searches. For example, Indeed has historically offered three ways to post jobs – job scraping, budget-based job slots, and one-off job sponsorships. Job Scraping – By connecting your recruiting website to Indeed,...

The 3 Most Important SEO Factors for Staffing and Recruiting Firms By Brad Smith

  By Brad Smith  |    Tue Jan 15, 2019

Category: Expert Advice, Technology

What are the most important SEO factors for staffing and recruiting firms? We get this question a lot and if you ask any search engine optimization expert, they will share the first two keys I’ve listed below. But for staffing and recruiting companies, number three is critically important as well....

Content is King: How To Build Your Credibility With Content Marketing

  By Tony Sorensen  |    Wed Jan 02, 2019

Category: Expert Advice, Technology

As a recruiter, your tenacious, go-getter mindset serves you well. It’s the valuable trait that fuels you when you’re putting in the work to identify the best talent, and when you’re building positive and lasting relationships with clients. When you’re creating and implementing your firm’s content marketing strategies to grow...

Let’s Talk!

  By Terri Roeslmeier  |    Mon Nov 12, 2018

Category: Expert Advice, Technology

I just returned from ASA Staffing World and will soon be departing for the NAPS 2018 National Conference in Florida. I used to dread going to these things as an exhibitor. Between the travel, time out of the office and long days it was generally not something I really looked...

Content Marketing: Your 3-Step Recipe For Lead Generation

  By Tony Sorensen  |    Wed Oct 31, 2018

Category: Expert Advice, Technology

There’s no way around it. Everywhere you look there are either marketers trying to sell you lead generation strategies or entrepreneurs trying to create them. So why all the fuss? Isn’t there a clear path that leads to more customers and clients? After five years of growing my company, Versique,...

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