Employment Marketplace | Staffing & Recruiting Industry Trade

Articles by Mandy Wittschen

Betting Smart: Why Staffing Technology Investment Is Your Competitive

Published: Nov 5, 2025 5:28 PM
By Mandy Wittschen | Viewed: 81
Category: Productivity, Recruiting | Tags:

Freeze spending. Cut costs. Wait it out. Sound familiar? During economic downturns, these are the default moves many staffing firms make. And on the surface, it makes sense – when times are tigh...

Demand Generation Cheat Sheet: How Smart Staffing Firms Are Reengineering Sales in 2025

Published: Jun 2, 2025 4:06 PM
By Mandy Wittschen | Viewed: 501
Category: Expert Advice, Marketing | Tags: Cold Calling, Job Orders, Marketing, Staffing, Hiring, Sales

The Market Has Shifted – Have You? Buyers are more distracted, cautious, and skeptical than ever. Traditional sales tactics–cold calling, hoping for job orders–just don’...

Strategically Target Your Ideal Client

Published: Apr 23, 2024 12:30 PM
By Mandy Wittschen | Viewed: 1135
Category: Expert Advice, Marketing | Tags: Social Media, Recruiting, Marketing, Staffing, Clients, Hiring, Sales

A one-size-fits-all sales strategy won't cut it. When it comes to staffing sales, a generic approach fits about as well as a giant’s shoe on a pixie's foot (or a pixie's shoe on a giant's...

Strategically Target Your Ideal Client

Published: Apr 10, 2024 3:03 PM
By Mandy Wittschen | Viewed: 1256
Category: Expert Advice, Productivity | Tags: Social Media, Recruiting, Marketing, Staffing, Clients, Hiring, Sales

A one-size-fits-all sales strategy won't cut it. When it comes to staffing sales, a generic approach fits about as well as a giant’s shoe on a pixie's foot (or a pixie's shoe on a giant's foot -...

Next-Level Ideas to Drive Your Employment Brand

Published: Oct 27, 2022 1:22 PM
By Mandy Wittschen | Viewed: 1629
Category: Expert Advice, Marketing | Tags: Social Media, Candidates, Recruiting, Leadership, Marketing, Staffing, Search, Jobs

If you’re in staffing, you understand that experienced job seekers can and will be selective. They want to work with an agency that’s trustworthy. Competent. Easy to work with. And whose r...

What’s an Employment Brand

Published: Jun 22, 2022 2:14 PM
By Mandy Wittschen | Viewed: 2107
Category: Expert Advice, Marketing, Productivity | Tags: Social Media, Candidates, Recruiting, Marketing, LinkedIn, Staffing, Clients

Pop Quiz: What's an employment brand? If you hired someone to call 10 of your field associates and 10 ideal job seekers in your market, what would they say about your staffing or recruiting agency? Th...

Digital Marketing Trends for 2022: Staffing Websites and Social Media

Published: Apr 26, 2022 2:19 PM
By Mandy Wittschen | Viewed: 1631
Category: Marketing, Productivity, Recruiting | Tags: Social Media, Candidates, Marketing, LinkedIn, Staffing, Clients, Jobs

Marketing has evolved from “nice to have” to “business essential. If you want to leverage the best of what 2022 has to offer – and stay ahead of the competition – impleme...

Digital Marketing Trends for 2022: Staffing Websites and Social Media

Published: Apr 11, 2022 1:06 PM
By Mandy Wittschen | Viewed: 1807
Category: Marketing | Tags: Social Media, Candidates, Marketing, LinkedIn, Staffing, Clients, Jobs

Marketing has evolved from "nice to have" to "business essential. If you want to leverage the best of what 2022 has to offer – and stay ahead of the competition – implement these ideas, cr...