Articles by Karen Feder

Users are Impatient; Slow Sites Scare Leads Away

Published: Nov 12, 2019 7:01 PM
By Karen Feder | Viewed: 1572
Category: Expert Advice, Recruiting, Technology | Tags: Recruiting, Staffing, Hiring

we are commonly asked iswhats the most important element of building a website?Is it thecontent, the technical SEO, a sleek design, or a strong site architecture? While it may sound like a cop-out, th...

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I Need to "Do" Digital Marketing, But What Does That Mean?

Published: May 14, 2019 2:18 PM
By Karen Feder | Viewed: 1680
Category: Columns | Tags: Email Marketing, Social Media, Candidates, Marketing, LinkedIn, Clients, Search, Sales

There are three core categories for digital marketing: brand credibility, online visibility, and lead generation. The first step in digital marketing is to determine the objective, then which type of ...

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