The Core Components of a Brand Foundation

  By Tony Sorensen  |    Mon Jun 14, 2021

Category: Expert Advice, Marketing, Recruiting

We’ve all heard plenty of marketing jargon related to branding: “That is so on-brand.” “Their branding is incredibly strong.” “I love their look and feel.” But what does it mean to actually be on-brand? How can you know whether your brand is clearly identified and boldly deployed? At Parqa, we like to say that...

Managing Sales and Recruiting

  By Michael Neidle  |    Mon Jun 14, 2021

Category: Expert Advice, Recruiting

A common problem in staffing is balancing sales and recruiting. This is more of a problem in temp (or contracting), instead of a direct hire firm where most people operate a full desk and the same person is handling both functions. So what are the difficulties that arise in balancing...

Confidential Replacement Retainer Issue

  By Michael Gionta  |    Mon Jun 14, 2021

Category: Expert Advice, Recruiting

QUESTION: I have a confidential replacement retainer issue. I have a new client looking for a controller and determined during that search; they want to hire us for a confidential replacement to the VP of Finance. This is a small company with less than 100 employees, so the CEO is nervous...

Tap Applicants' Transferable Velocity to Bridge the Skill Gap and Accelerate Recruiting

  By Aaron Elder  |    Fri Jun 04, 2021

Category: Expert Advice, Recruiting, Technology

The U.S. economy is on the mend, with nearly a million hires in March alone. However, with April’s addition of only 266,000 jobs, unemployment remains high – adding emphasis to how much more work there is left to do. The 9.7 million Americans who were jobless at the end of...

How to Build a Killer Sales Workflow for Staffing

  By Avionte  |    Tue May 25, 2021

Category: Productivity, Recruiting, Technology

We’re entering an era of incredible opportunity for staffing , but will your firm be able to fill the pipeline? Do you have a sales workflow that enables reps to propel prospects from ‘new lead’ to ‘new client?’ The firm with the best grasp on the staffing and recruiting sales process will...

The Power of Storytelling

  By Chris Heinz  |    Tue May 25, 2021

Category: Expert Advice, Recruiting

One of the greatest elements of effective recruiting is storytelling! Most of you reading this are in the Recruitment field, but it doesn't matter if you are a Recruiter/Talent Access Professional like myself and my team, or the person interviewing someone they need to hire for their company. If you aren't...

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