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The Original Resource for the Staffing and Recruiting Industry
Gated Content vs. Ungated Content: When to Use Each

Published: Jul 26, 2018 8:34 PM
By Tony Sorensen  |  Viewed: 1684
Category: Expert Advice, Technology  |  Tags: Social Media, Candidates, Marketing, Clients, Search

When building out a plan to grow your business through digital marketing, youre going to need to include a way to capture leads once visitors land on your website. For better or worse, the internet is...

Redesigning Your Website? Why You Need to Work with an SEO

Published: Jun 27, 2018 8:16 PM
By Tony Sorensen  |  Viewed: 1526
Category: Expert Advice, Technology  |  Tags: Social Media, Marketing, Retainer, Search, Sales

Why Do I Need an SEO Firm? When redesigning your website it is vitally important to take SEO into consideration. If your website isnt easy for Google to crawl, doesnt provide a good/ easy UX, portray ...

Top 5 Questions Business Owners Have About Digital Marketing

Published: May 30, 2018 7:42 PM
By Tony Sorensen  |  Viewed: 1698
Category: Expert Advice, Technology  |  Tags: Social Media, Recruiting, Placement, Marketing, Clients, Search

Here at Parqa, we get a lot of questions from business owners about how and why they should invest in digital marketing. The world has embraced entirely new ways of communicating, sharing, and making ...

Closing Candidates . . . When It's a Candidates' Market

Published: May 7, 2018 7:30 PM
By Anonymous  |  Viewed: 2811
Category: Expert Advice, Productivity, Recruiting, Technology  |  Tags: Interviewing, Candidates, Recruiting, Placement, Hiring

Knowing how to close a candidate in recruitment is difficult enough, but when its a candidates market? That can be a special kind of headache. The reasons for this difficulty in closing candidates are...

How Long Does It Take for SEO to Produce Results?

Published: Apr 26, 2018 6:49 PM
By Tony Sorensen  |  Viewed: 1658
Category: Expert Advice, Productivity, Technology  |  Tags: Marketing, Search

When it comes to digital marketing, people ask me this question a lot: how long will it take for SEO to produce results? No matter what industry your business is inwhether your company is looking to c...

Digital Era Marketing is Still About the Fundamentals By Jim Hoeft

Published: Apr 26, 2018 6:52 PM
By Jim Hoeft  |  Viewed: 1998
Category: Expert Advice, Technology  |  Tags: Social Media, Candidates, Marketing, LinkedIn, Staffing, Clients

The goal of a staffing agency is to find qualified people to work for clients who are willing to pay for the service. While this sounds simple, we all know it can be a significant challenge. The logis...

10 Types of Sourcing Tools to Find More Candidates

Published: Apr 9, 2018 6:32 PM
By Anonymous  |  Viewed: 1954
Category: Expert Advice, Productivity, Technology  |  Tags: Social Media, Candidates, Recruiting, Job Orders, LinkedIn, Sourcing, Clients, Search, Hiring, Sales, Jobs

Finding candidates is difficult work. Not only that, but it can also take you a while to find the right ones for your job orders. Luckily, constantly developing technology has provided many recruiter ...

Staffing Industry Instagram Hashtags for Followers & Employment Branding By Michelle Sears

Published: Mar 29, 2018 6:22 PM
By Anonymous  |  Viewed: 2148
Category: Social Media, Technology, Trends  |  Tags: Social Media, Recruiting, Marketing, Staffing, Clients, Search

Hashtags are essential for growing your audience on Instagram. If you dont use hashtags, youre only speaking to your unique (and probably small) audience, rather than to an entire network of users who...

Staffing Customer Experience Trends: What’s Hot in 2018? By Victoria Kenward

Published: Mar 13, 2018 6:09 PM
By Anonymous  |  Viewed: 1751
Category: Expert Advice, Technology  |  Tags: Social Media, Candidates, Recruiting, Leadership, Marketing, Staffing, Clients

Offering an amazing customer experience is an important competitive differentiator for many staffing and recruiting firms. But changes in customers expectations and technology make it tough to consist...

Everyone Loves a Gross Margin

Published: Feb 26, 2018 5:06 PM
By Terri Roeslmeier  |  Viewed: 1753
Category: Columns, Expert Advice, Recruiting, Technology  |  Tags: Placement, Staffing, Clients

What would we do without the good old Gross Margin Report? It is a handy guide that helps analyze our staffing firms profitability and forecast future revenue. It is a very important tool if checked ...

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