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Published: Nov 12, 2018 9:06 PM
By Terri Roeslmeier  |  Viewed: 1789
Category: Expert Advice, Technology  |  Tags: Email Marketing, Social Media, Candidates, Marketing, LinkedIn, Staffing, Clients, Sales, Jobs

I just returned from ASA Staffing World and will soon be departing for the NAPS 2018 National Conference in Florida. I used to dread going to these things as an exhibitor. Between the travel, time o...

Content Marketing: Your 3-Step Recipe For Lead Generation

Published: Oct 31, 2018 8:55 PM
By Tony Sorensen  |  Viewed: 1547
Category: Expert Advice, Technology  |  Tags: Social Media, Recruiting, Marketing, Clients, Search, Sales

Theres no way around it. Everywhere you look there are either marketers trying to sell you lead generation strategies or entrepreneurs trying to create them. So why all the fuss? Isnt there a clear pa...

How to Prevent Candidates from “Ghosting” on the Offer

Published: Oct 15, 2018 8:50 PM
By Anonymous  |  Viewed: 1525
Category: Expert Advice, Technology, Trends  |  Tags: Interviewing, Candidates, Job Orders, Placement, Clients

Top talent is scarce right now. You dont need to be a detective to figure that out. You just need to be a recruiter trying to fill one of your clients job orders. And since talent is scarce, candidate...

How Can Digital Marketing Get Me More Clients?-To-Date

Published: Sep 25, 2018 8:47 PM
By Tony Sorensen  |  Viewed: 1454
Category: Expert Advice, Technology  |  Tags: Social Media, Candidates, Recruiting, Leadership, Placement, Marketing, LinkedIn, Sourcing, Staffing, Clients, Search, Sales, Jobs

As a recruiter, you are scouring LinkedIn, Indeed, talking to your network, and following up with referrals to find your next search. You might spend weeks and months nurturing relationships and findi...

5 Key Steps to Build Your Professional Brand on LinkedIn

Published: Sep 10, 2018 8:44 PM
By Tony Sorensen  |  Viewed: 1729
Category: Expert Advice, Social Media, Technology  |  Tags: Recruiting, Marketing, LinkedIn, Search, Hiring

With 106 million unique visits to LinkedIn each month, its more important than ever to optimize your profile and learn how to build your personal brand organically. While Versique, a $17M executive se...

Programmatic Advertising Can Even Out Job Application “Feast or Famine” By Matt Lozar

Published: Sep 10, 2018 8:44 PM
By Anonymous  |  Viewed: 1613
Category: Expert Advice, Technology  |  Tags: Social Media, Job Orders, Marketing, Staffing, Jobs

Job A Has 0 Applications. Job B Has 100 Applications. Staffing agencies and recruiters have all experienced application feast or famine when posting numerous jobs to job boards. This example features...

Why It’s Vital to Keep Your Recruiting Company’s LinkedIn Profile Up-To-Date

Published: Aug 28, 2018 8:38 PM
By Tony Sorensen  |  Viewed: 1787
Category: Expert Advice, Technology  |  Tags: Social Media, Candidates, Recruiting, Leadership, Marketing, LinkedIn, Staffing, Clients, Search, Hiring, Sales

As a recruiting or staffing firm owner, you wear more hats than most. Youre making sure your team is bringing in new searches, staying in touch with quality candidates, filling searches, and nurturing...

Gated Content vs. Ungated Content: When to Use Each

Published: Jul 26, 2018 8:34 PM
By Tony Sorensen  |  Viewed: 1533
Category: Expert Advice, Technology  |  Tags: Social Media, Candidates, Marketing, Clients, Search

When building out a plan to grow your business through digital marketing, youre going to need to include a way to capture leads once visitors land on your website. For better or worse, the internet is...

Redesigning Your Website? Why You Need to Work with an SEO

Published: Jun 27, 2018 8:16 PM
By Tony Sorensen  |  Viewed: 1409
Category: Expert Advice, Technology  |  Tags: Social Media, Marketing, Retainer, Search, Sales

Why Do I Need an SEO Firm? When redesigning your website it is vitally important to take SEO into consideration. If your website isnt easy for Google to crawl, doesnt provide a good/ easy UX, portray ...

Top 5 Questions Business Owners Have About Digital Marketing

Published: May 30, 2018 7:42 PM
By Tony Sorensen  |  Viewed: 1602
Category: Expert Advice, Technology  |  Tags: Social Media, Recruiting, Placement, Marketing, Clients, Search

Here at Parqa, we get a lot of questions from business owners about how and why they should invest in digital marketing. The world has embraced entirely new ways of communicating, sharing, and making ...

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