Candidate Quantity or Quality? Why Less Is More in Modern Recruiting

  By Jason Hayes  |    Fri Jul 16, 2021

Category: Productivity, Recruiting

Would you rather receive 100 job applicants, 90% of whom are unqualified or irrelevant for your open position? Or would you rather attract 10 applicants, 90% of whom are high-caliber, top-notch candidates? I frequently hear from recruiters who are hyper-focused on candidate quantity: they cast wide nets to increase their...

Improving Sales Reps Performance

  By Michael Neidle  |    Fri Jul 09, 2021

Category: Expert Advice, Productivity, Recruiting

Selling is not for everyone and for some sales reps they reach a point where they are not effective, have become burnt out or complacent. The problem is that most everything starts with sales. No sales, no production, no jobs for others in the organization and eventually no company. So...

Playing the Long Game

  By Chris Heinz  |    Tue Jun 29, 2021

Category: Expert Advice, Recruiting

Recruiting is not a one-call close... Recruiting is not a short sales cycle… There is a very simple reason for both of these statements: we are dealing with people. Human beings have the ability to think about their decisions, to decide what they want or don’t want, and...

The Core Components of a Brand Foundation

  By Tony Sorensen  |    Mon Jun 14, 2021

Category: Expert Advice, Marketing, Recruiting

We’ve all heard plenty of marketing jargon related to branding: “That is so on-brand.” “Their branding is incredibly strong.” “I love their look and feel.” But what does it mean to actually be on-brand? How can you know whether your brand is clearly identified and boldly deployed? At Parqa, we like to say that...

Managing Sales and Recruiting

  By Michael Neidle  |    Mon Jun 14, 2021

Category: Expert Advice, Recruiting

A common problem in staffing is balancing sales and recruiting. This is more of a problem in temp (or contracting), instead of a direct hire firm where most people operate a full desk and the same person is handling both functions. So what are the difficulties that arise in balancing...

Confidential Replacement Retainer Issue

  By Michael Gionta  |    Mon Jun 14, 2021

Category: Expert Advice, Recruiting

QUESTION: I have a confidential replacement retainer issue. I have a new client looking for a controller and determined during that search; they want to hire us for a confidential replacement to the VP of Finance. This is a small company with less than 100 employees, so the CEO is nervous...

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