Digital marketing and social 2022

  By Lynn Connor  |    Tue Feb 22, 2022

Category: Expert Advice, Marketing

Digital marketing and social media has been “all the rage” over the last few years. But since 2020 and the pandemic, it’s become critical. Are you in staffing and are wondering how to attract job candidates to fill roles for your customers or how to obtain new clients...

Big Ideas for Social Recruiting: Have Fun and Be YOU

  By David Searns  |    Tue Feb 22, 2022

Category: Expert Advice, Marketing

The “drought.” The “war.” The “perfect storm.” Over the years, our industry has come up with dozens of ways to describe recruiting challenges. But right now? Many of our clients are calling recruiting downright IMPOSSIBLE. Here’s what’s making it so tough – and expensive – to fill open jobs: · Jobs are back. ·...

Optimizing Your Career Portal for Response: How to Keep Visitors Engaged

  By David Searns  |    Wed Dec 01, 2021

Category: Expert Advice, Marketing

The recruiting market is tough right now. Qualified candidates are worth their weight in gold right now. But even though talented people may seem scarce, they are out there – you just have to find them…and convince them to apply! In a recent Big Ideas Newsletter, "Optimizing Your Career Portal for...

Combating a #1 Cause of the Great Resignation

  By Jennifer Roeslmeier  |    Tue Nov 30, 2021

Category: Automation, Expert Advice, Marketing, Motivational, Productivity, Recruiting, Technology, Trends

The “Great Resignation” has been a buzz word we have all talked about now for the past several months and it doesn’t seem to be going away. Just recently reported by the BLS, the Great Resignation reached an all-time high in September with 4.4 million workers quitting their jobs.

6 Tips to Elevate the Candidate Experience in Your Marketing Automation Strategy

  By Tony Sorensen  |    Thu Nov 18, 2021

Category: Expert Advice, Marketing

Your raving fans and most successful placements all seem to have one thing in common: a great experience with their recruiter – from the top of the funnel, all the way down to becoming an alumni advocate for their agency. Perhaps unsurprisingly, the talented candidates who fell through the cracks had...

Dos & Don’ts of Using Data for Marketing for Staffing and Recruiting Firms

  By Tony Sorensen  |    Fri Oct 29, 2021

Category: Expert Advice, Marketing, Productivity

Parqa’s new Executive Vice President , Julie Haldorson , is pretty wild about data acquisition. With the powerful potential of data, we’ve seen a key opportunity to unlock more meaningful engagements with clients and candidates. But, in a sea of data, how can staffing firms create more value-added marketing solutions and ultimately drive...

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